Taboola

In 1995 Hamburger Morgenpost (Morgenpost Verlag GmbH) was the first regional newspaper in Germany to go online and today, they are the first in the DACH region to integrate DeeperDive, our AI Answer Engine.  “Ultimately, what matters to us is that we can rely on our partner, on the team, the support, and our strong shared vision. Taboola combines this trust with a spirit of innovation that drives the future-oriented development of our digital offerings and inspires our readers,” says Arist von Harpe, Managing Director of the Hamburger Morgenpost.  “With DeeperDive, we offer our readers an AI experience based on our own, trustworthy content.” “The fact that the Hamburger Morgenpost is the first publisher in the DACH region to adopt DeeperDive, and to return to us exclusively as a partner, is a strong endorsement for us. It shows that a true partnership and the right technology make all the difference.” says Adam Singolda, CEO and founder of Taboola. Read more: https://lnkd.in/eTaxwKfU Taboola DACH #Taboola #DeeperDive

🎉 We’re thrilled to welcome Veronica Costantino Bazin to our team as Country Manager for France and Belgium! In her new role, Veronica will lead our Enterprise Advertising business across both markets, helping advertisers and agencies use Realize, our AI-powered performance platform to drive measurable growth. With over a decade of experience scaling commercial teams and partnering with top advertisers and agencies, she brings deep regional expertise and a proven track record of building high-performing teams. Outside of work, she’s an avid reader, a basketball enthusiast, and an unapologetic dog lover. Welcome to #TaboolaLife, Veronica! We’re excited for the energy you'll bring and can’t wait to see you lead the charge in taking performance marketing beyond search and social.

Last week, the Realize team at Taboola brought together a select group of partners, industry leaders, and internal product experts for our 2026 Client Advisory Board Retreat at INNESS in New York’s Hudson Valley. Over three days, we stepped outside (literally) the traditional conference room to create space for candid conversations around the future of performance advertising. From product roadmap and supply strategy to measurement, incrementality, and the evolving needs of our partners, the group workshopped it all. The goal was to give our partners direct access to the leaders shaping Realize, and give our teams the chance to listen, learn, and pressure-test where we go next. Between working sessions, guests experienced the Hudson Valley through thoughtfully curated moments, including an intimate winery experience, private tastings, fireside conversations, and time to connect beyond the day-to-day. We’re grateful to the members of the Client Advisory Board at Strand Marketing, QuickBooks, GeistM, The Wall Street Journal, Red Ventures, hear.com, and QuinStreet who joined us and shared their perspective, and whose feedback is directly shaping what comes next for Realize. #PerformanceMarketing #AdTech

Now on ADWEEK: How the Performance Marketing Reset Affects the Open Web Emily Dalamangas recaps The Open Web Strikes Back, our featured group chat at ADWEEK House, where our CEO Adam Singolda joined leaders from Digitas North America, DeepIntent, Allure Magazine, Yahoo DSP, Experian Marketing Services, and ADWEEK. Talking about the consumer worth reaching, Adam noted, “We’re always thinking about the mid-funnel of when consumers are starting to consider buying something, but are not yet there. And that’s a great consumer because they’re thinking about it, spending real time reading, watching.” Read the full article: https://lnkd.in/e7Dv5jND   📸 Ivan Piedra Photography

Healthcare marketing works best when patients and HCPs are seen as whole people, especially across a largely logged-out patient journey. At Advertising Week New York, our very own Daniel Horowitz joined Elizabeth Beringer (Real Chemistry) and Mila Kechina (Omnicom Media) to discuss privacy-safe marketing, cross-channel continuity, and combining AI with human expertise. The discussion also touched on Realize ID, our unified identity solution, and how it empowers healthcare marketers to reach audiences with greater relevance while maintaining strict privacy standards.

What does it take to connect digital touchpoints across devices in a privacy-first world? A lot of collaboration, creative problem-solving, and a whole lot of talent! These Taboolars share what it was really like to build Realize ID, Taboola’s privacy-first identity engine driving our data advantage, and what they love about building products here. Featuring: Software Engineers Shanir Frid & Saleh Abusalah, Algorithm Engineers Dina Svetlitsky & Yevgeny Tkach, and Senior Product Manager Tomer Tunitsky. Ready to realize your potential? Explore careers at Taboola: www.taboola.com/careers Find out more about Realize ID: https://lnkd.in/gPhyQtJ2 #TaboolaLife #TechCareers

The open web had plenty to say at ADWEEK House last week. Our CEO Adam Singolda joined a featured panel discussion on ‘The Open Web Strikes Back’ presented with ADWEEK. The conversation revolved around where intent really shows up, why trusted publishers matter more as people start their research in AI tools, and what agent-to-agent buying could mean for an industry still running on a 30-year-old programmatic model. 🎤 Adam’s take: the most valuable moment to reach someone is mid-funnel, while they’re reading, watching, and building conviction. Agentic buying can get advertisers there with far less waste along the way, so more value reaches agencies, clients, and publishers. That’s what we’re building at Taboola: transparent, measurable performance at scale beyond search and social. Thank you Elizabeth Cagen of Digitas North America, Ian Colley of DeepIntent, Jessica Cruel of Allure Magazine, Beth Nussbaum Gross of Yahoo DSP, Krystal Olivieri of Experian Marketing Services, and Jenny Rooney of ADWEEK for a great conversation. 📸 Ivan Piedra Photography

Last night, our founder & CEO Adam Singolda took the Innovation Stage alongside industry leaders for a dynamic session on "The New Discovery Journey: Winning the Moments Before Purchase." The panel explored the shifting paradigms of modern consumer discovery across content, search, AI, and the open web. Key discussions focused on where brands and agencies are shifting investment, the evolving impact of Generative Engine Optimization (GEO), and how data empowers brands to convert early consumer intent into sustainable growth. Great insights from our fellow panelists on how digital discovery is evolving and where the industry is heading next. Where are you seeing the discovery journey change for your audience? Molly Hop Havas Media Network Kevin Wertz Dooley Tombras Tombras Winnie Shen, MBA

La Mejor Jugada (‘The Best Move’) 🎲 Our casino-themed partner party in Spain was the perfect way to wrap up the summer! Thank you to all our partners and every Taboolar who joined us for a night of great music, drinks, and company 💙 #TaboolaLife #TaboolaSpain

Introducing Realize ID to the healthcare marketing community 👏 Delighted to see Daniel Horowitz, Managing Director, Head of US Sales & Agency Development, on stage at Advertising Week New York, discussing "Connecting Data & Identity to Transform the Healthcare Industry." A big thank you to Elizabeth Beringer (Real Chemistry) and Mila Kechina (Omnicom Media) for a thoughtful conversation.